Wine Industry Services
Branding in marketing refers to the process of building a positive perception of your company, products and services, using marketing communications such as email, social media, print, advertising and more.
The Wine industry is like no other. It is constantly evolving and the demands to keep relevant in this ever-changing digital landscape are a constant moving target. I’ve been growing and evolving right along with it, and I’ve worked on every detail, of the wine business and have many services to offer a growing winery.
Campaign & Marketing
Email marketing can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases. It can also be anything in between.
An email marketing campaign is a coordinated set of individual email messages that are deployed across a specific period of time with one specific purpose.
I LOVE email campaigns! I LOVE working with the owner/team to develop unique bundles for customers to experience the wine in new ways with verticals, moving inventory, and introducing new releases. It’s fun to watch it “rain money” from an Email campaign! Do you have wine you want to sell? Let’s talk!
Social Media & Ads
Branded content creation from static image posts to carousels, reels, stories, and for all the different platforms, can be a daunting sea to navigate.
Keeping up with engagement and knowing when to boost a post or make an ad campaign is an ever-moving target.
Finding the right rhythm for your brand and your budget is important so that your brand stays consistent.
Are you having trouble with social media and want to optimize your efforts? Let’s Talk!
Web Design & Development
The wine & spirits industry calls for very unique website design and development working in tandem with sophisticated POS systems, wine club management, and compliance.
I’ve worked with almost all of the POS in the market and have a thorough understanding of their capabilities and upkeep. I can assist with keeping your sites uptodate and working to convert for your company.
Wine and spirits packaging have so many components and the timing of bringing all of them together for a bottling date is critical. That’s my specialty. I’m incredibly organized and love to touch on every detail of the brand from start to finish. Are you working on a new brand or a Rebrand? Let’s talk!
In the wine industry, “compliance” means conforming to and following the rules of the various federal, state and local-level wine laws and regulations.
I specialize in taking your labels through the ColasOnline platform for approval. I do also have experience with state-by-state applications processes and upkeep.
Start or Expand a New Brand
Grow Your Social Reach
Evaluate, Research, & Evolve Your Brand
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Let’s Grow Your Brand Together
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